Monday, 29 April 2013

ALL OF MY FINAL PRODUCTS.

MUSIC VIDEO:

DIGIPAK:

MAGAZINE ADVERT:

PROMOTING MY PRODUCTS!

To plug my products and look at different advertising techniques I decided to manipulate my products on different medias to see how I could sell my products to the public in every day life.

HMV


BILLBOARD
 bus stop




ITUNES




MAGAZINE ADVERT

AUDIENCE FEEDBACK ON FINAL PRODUCTS.

To evaluate what my audience thought of my final products, I decided to create a survey online using Survey Monkey. I asked a varied amount of questions and sent it to my audience to answer.

http://www.surveymonkey.com/s/KDGWC7X


Feedback









 
I used the analyse results feature to see the results of some questions in a chart format.





Friday, 26 April 2013

MUSIC VIDEO FINAL


Unfortunately some parts of the Flash animation still wouldn't re open. However, I managed to resolve the majority of the problems including the main chorus, I also re drew a few parts. However, the last 30 seconds wouldn't open or export and a few other scenes failed to work. However I'm glad some of the animation got saved as the chorus part was the main priority because now it makes sense more when she touches the wall and rotoscope gradually appears.

Monday, 22 April 2013

FINALISING MUSIC VIDEO & AUDIENCE FEEDBACK.

When finalising my video I took some audience feedback and the majority all pointed out the same thing about the colour differences.

Audience feedback Simon audience feedback simon by s0013481 on GoAnimate

Animation Software - Powered by GoAnimate.
Audience feedback Charley audience feedback charley by s0013481 on GoAnimate

Animated Presentations - Powered by GoAnimate.

RGB Colour Correction.

Looking back at the footage I had, I noticed that the audience feedback was right and some shots looked dull whilst others where bursting with sunlight. To try change and even this out, I used Premiere Pro's 'video effects' and 'effect controls' to alter my video. As my video was filmed in full HD, the video quality stayed more or less the same.

Before:

After:
 To do this, I simply clicked on the video, and then went to the effects pannel. I looked through a few different effects but the RGB colour effect was the one that made the biggest difference on my video. I changed the red and green levels the most and slightly changed the blue. As I looked through my other clips I noticed I needed to apply the same effect to those too. I didn't want to to this independantly on each clip as it could result to the clips all being slightly different light-wise. It would also take a long time to do this. So, I right clicked the video I had just edited, and pressed 'copy' I then right clicked the other videos and selected 'Paste attributes''. This copied all the effects I had put on one video straight onto all the others. I like how the effect has turned out as it doesn't look too over the top or grainy, it gives just the right amount of light boost to the video and still looks natural.


Saturday, 20 April 2013

MUSIC VIDEO DRAFT 4.


Finally figured out the problem with Flash Professional and the rotoscoping file, I still need to upload the rest as only some parts would export but I know how to fit the problem now.

Friday, 19 April 2013

NARRATIVE THEORIES

I'm going to be researching and discussing a few media theorists and what their ideas are in terms of narrative structure, I will then assume my video into the category which I think it will fit under.

Vladimir Propp.
Propp proposed that we should classify characters into defined roles based on the functions they do. He said the usual character roles are:
The Hero, the villian, the donor (helps the hero), the dispatcher (sends hero on his way), the false hero (falsely assuming role of the actual hero), the princess (needs help from the hero), her father.

Tzvetan Todorov.
Todorov suggests that most narratives start off with a state of equilibrium in which life is normal. The normality is then disrupted by an outside force, therefore either a new equilibrium is produced at the end of the narrative or the previous state of equilibrium is resolved.

Equilibrium > Disequilibrium > New Equilibrium

Roland Barthes.
Barthes suggests the narrative has 5 different codes which the active audience make sense of them.
Codes: Action, enigma, symbolic, semic, cultural.

In my music video at the start, the camera is a high angle shot and spins as it slowly zooms in to the actress - *note at this point she has a white dress on - the camera then cuts to the guitar and cuts back to her with a different costume on and her sitting up looking around. The ideology behind this was that she's 'waking up' into an alternate reality dream world, which is where the rotoscope animation comes in - obviously rotoscoping doesn't happen in real life therefore we know it's an alternate reality and not real. This therefore comes under a state of equilibrium being disrupted.
In conclusion, my video not only comes under performance, animation and abstract - it also uses Todorov's narrative theory.